Full-Service Digital Studio, Atlanta, GA

You don't need an agency.
You need the one person
who actually builds it.

Web design, technical SEO, copy writing, brand identity, and custom apps. Run by a senior developer with over a decade of real production experience.

Trusted byAnthros  ·  Mohawk Flooring  ·  Karastan  ·  Mohawk Group  ·  Balto  ·  WeAreClever  ·  VoteCast
$0
in ad spend required
to rank organically.

Every site we build gets the technical SEO foundation baked in from day one: structured data, Core Web Vitals, and content architecture that compounds over time. The result is visibility you own, not rent.

"Most agencies sell you a team. What you get is a junior designer and an account manager who's never written a line of code."

The honest reason clients come to Matchlight Marketing Solutions

What We Build

Six disciplines. One person who owns all of them.

01

Web Design & Development

ShopifyWordPressAstroSquarespaceLaravel

Handcrafted sites that load fast and convert. Built on the right platform for your actual needs, not just the one we know best.

02

Technical SEO & Schema Markup

JSON-LDCore Web VitalsLocal SEORich Results

Organic visibility that compounds over time. Structured data implemented from day one so Google understands you before a human ever clicks.

03

Content & Copy Writing

Website CopyBlog StrategyLanding PagesEmail

Words that rank and words that sell. We handle both, because traffic without conversion is a vanity metric.

04

Brand & Logo Design

LogoColor SystemTypographyBrand Guidelines

A mark that holds up everywhere, from a website header to a business card printed at 1 inch.

05

Visual Production

Adobe SuiteAI GenerationPhoto EditingBrand Imagery

Hero images, backgrounds, and custom assets produced in Adobe or refined from AI generation. Always tuned to your brand palette.

06

Custom Apps & Integrations

Shopify AppsWeb AppsAPIsWorkflow Automation

When your business needs a tool that doesn't exist yet, we build it. Checkout extensions, Laravel platforms, back-in-stock systems, and more.

Digital Presence Diagnostic: $997

Not sure what's broken? Get a plain English audit of your entire online presence: website, local SEO, content gaps, and Google visibility, with a phased action plan you can actually afford to follow.

Selected Work

Built by one person.
Looks like it took a team.

Anthros.com

Anthros.com

Astro · HubSpot CMS · Shopify

Headless Astro/Netlify build, 10+ custom HubSpot CMS modules, Shopify B2B dealer store, and JSON-LD schema across 20+ page types.

Balto.ai

Balto.ai

Full Site Build & Maintenance

Full site build and ongoing maintenance for a real-time guidance platform serving contact centers nationwide.

WeAreClever.com

WeAreClever.com

Full Site Build & Maintenance

Full build and maintenance for a performance marketing agency.

MohawkFlooring.com

MohawkFlooring.com

Site Maintenance · Custom Landing Pages

Ongoing site maintenance plus custom product launch pages: Revwood, SolidTech Plus, and WetProtect Technology.

MohawkGroup.com

MohawkGroup.com

Full Site Build · Custom Landing Pages

Full site build with custom landing pages including CEU, Elemental Edges, and a Hard Surface product launch.

Karastan.com

Karastan.com

Site Maintenance · Custom Landing Pages

Ongoing maintenance plus custom landing pages: BelleLuxe hardwood, LuxeCraft vinyl, and a Hard Surface product launch.

The Honest Case for AI

AI without judgment produces garbage faster. That's not what this is.

Every agency and freelancer now claims to use AI. The difference is what guides it. Ten years of shipped production work means I know what a good codebase looks like, what copy converts, and what Google rewards technically, so the AI output I work with gets the direction it needs to be genuinely useful.

In practice, a project that would take a traditional agency six weeks takes two. The savings get passed to you, not absorbed into overhead. The quality doesn't drop because I'm doing the review myself, not handing prompts to a junior to execute.

What you're hiring is a decade of judgment, multiplied by tools that didn't exist until now.

The human layer

"The input determines the output. The input comes from experience."

Better Briefs

I've shipped enough to know exactly how to direct AI tools. The input determines the output. The input comes from experience.

Better Review

Junior freelancers can't catch AI mistakes they don't recognize. A decade of production work means I can.

Faster Delivery

What takes a traditional agency six weeks takes Matchlight Marketing Solutions two, at the same quality bar and a lower invoice.

{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Your Business",
  "hasOfferCatalog": {
    "@type": "OfferCatalog",
    "name": "Services"
 },
  "aggregateRating": {
    "ratingValue": "4.9",
    "reviewCount": "47"
  }
}

Organic Visibility

Get found without paying per click.

Most agencies sell you monthly ad budgets. We build the technical foundation that earns you search visibility permanently. Schema markup, Core Web Vitals, crawl architecture, and content strategy, all built in from day one, not billed as a separate service afterward.

■
Schema Markup (JSON-LD): Structured data for products, FAQs, How-To, reviews, and local business, unlocking rich results that improve click-through without paying for placement.
■
Technical Audits: Speed, crawlability, mobile experience, and site architecture, the things most site builders never look at.
■
Content Architecture: Topical authority with keyword-mapped content and internal linking that compounds over time.
"

Working with Matt is like having a full agency on call. Every email gets answered by the person who wrote the code.

- Ben Lazar, Balto.ai

The Difference

What you don't get when you hire us.

These are the things agencies charge for without telling you.

01

No account manager tax

You talk to Matt: the developer, the strategist, the designer. There's no relay race between you and the person actually doing the work.

02

No ad dependency

We build visibility you own. No monthly ad account that disappears the moment you stop paying.

03

Real technical depth

Headless Astro builds, Shopify Billing API apps, Laravel platforms, DNS migrations. This is not theme customization work.

04

Strategy included

Design without a content plan is decoration. Every engagement includes the SEO and content foundation, not just the pixels.

How We Work

Clear process. No guessing what comes next.

01

Discovery

Goals, audience, competitors, and current technical state. We learn before we build.

02

Strategy

Site architecture, content plan, and SEO foundation, mapped before a pixel moves.

03

Design

High-fidelity mockups reviewed and approved before development starts.

04

Build

Development with schema, performance, and analytics baked in from the first commit.

05

Launch & Grow

Post-launch monitoring, content cadence, and ongoing support on your terms.

No Cost, No Commitment

Start with a free analysis.

Before we talk scope or budget, I'll take a thorough look at your current site, marketing strategy, and design, and tell you honestly what's working, what isn't, and where the biggest opportunities are. No pitch deck. No upsell. Just a real assessment.

Request a Free Analysis →
01

Site Audit

Performance, SEO health, technical issues, and conversion gaps.

02

Marketing Review

Current strategy, channel mix, and what's actually driving (or not driving) results.

03

Design Assessment

First impressions, brand consistency, and UX friction points.

04

Honest Recommendations

A clear-eyed view of priority fixes, not a list of things to sell you.

Get Started

Ready to light the spark?

Start with the free analysis or reach out directly. Either way, the first conversation costs nothing.

Email

connect@matchlightsolutions.com

Phone

770-312-4312

Based In

Atlanta, Georgia

Frequently asked questions

How much does a website cost?

[TODO: Matt to fill in] Confirm website pricing and what is included.

How long does a website build take?

[TODO: Matt to fill in] Confirm typical project timelines and what affects delivery.

Is SEO included in a website build?

Every site is built with SEO, performance, and real business outcomes in mind from the first line of code. Technical SEO, on-page content strategy, schema markup, and local search optimization are also available as services.

Who owns the website after it is built?

[TODO: Matt to fill in] Confirm website ownership, account access, and handover policies.

Which areas do you serve?

Matchlight Marketing Solutions serves Woodstock, Cherokee County, and metro Atlanta, GA.